Our services include the following:

Media Outreach

Based on our extensive PR experience and significant relationships with producers, editors and journalists across the country, we help our clients launch their projects and/or promote their causes by securing media interviews and reviews on national and regional TV shows, podcasts and radio shows, and cable news networks; in major magazines and newspapers; and via digital outlets. Our top-level strategies, messaging, and media-relations offerings will help to further propel your platform.

Media Training

(Available only with our retainer packages)

The goal of media training is to assist clients in representing their project or organization in an essential way: by preparing them to communicate effectively in a variety of settings and situations, some of which can be fast-paced or high-pressure. You’ll learn how to predict questions, avoid common interview traps and focus on delivering your talking points in spite of interruptions or distractions. 

For entertainment-industry clients, we also teach ways to pique audience interest during interviews to help compel them to buy your new book or download your latest album. For non-profits, we offer specific, proven approaches for gaining additional donor interest or expanding audience awareness.

Whether you’ve never been interviewed before or you’d just like to brush up on your skills, we are here to help!

Influencer Marketing 

Influencer outreach is a powerful alternative to traditional advertising and a very effective strategy for developing credibility and brand awareness. This makes sense. An influencer’s audience already trusts that person’s opinions and recommendations. Therefore, his or her followers are automatically more inclined to be interested in you and your project or organization and want to learn more. With the ability to deliver your message and promote your brand to a large number of people, specifically via social media platforms, influencers are an innovative feature of many publicity campaigns and have become a distinguishing element in our company’s success. 

As with all of two|pr’s media connections, our focus on cultivating trusted relationships within this network has allowed us to develop a virtual Rolodex of influencers who know us (several of whom have been our clients). By strategically selecting a list of notable influencers who line up with your demographic, we can make sure your message, your product, your cause is delivered to highly engaged and responsive users while helping to ensure conversion to sales.